The Fawn Response Is Destroying Your Sales Culture
Your nicest salesperson might be your most expensive constraint. The fawn response, and what it costs a revenue org that cannot hold a position.
Bryan J Noel
Chasing Trends Is for Losers
If the Semrush AI citation chart has you pivoting to Reddit and LinkedIn, you are chasing a trend. Here is what the data actually means.
Why the Room You Meet In Is Shaping Every Decision
The room is not a neutral container. It is shaping every decision your team makes.
The Dinner Table
I was sitting at dinner thinking about the strategic plan. My body was home. The me that mattered wasn't.
Web3 Has a Brand Story Problem
Web3 brands lead with the tech and lose the customer. The diagnosis applies to any technical company.